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Services Management

如果您有到現場看的話,一定會被裡面介紹的各種料理吸引

對於我這個初學者來說,裡面提到的東西,都很容易入手

我想作者應該是體諒到很多不太會做菜的菜鳥

才寫的這麼簡單~真是佛心來的~

而且書裡一步步的教學,真的很棒

這樣在廚房就不會搞得亂七八糟

像我這樣的料理白癡,也能做出一桌好料理

對我家那口子來說,就可以牢牢的綁住他的胃囉

其他類型的書,我曾經翻閱過

還是這一本最容易了解,簡直就是入門款

希望大家也能成為很厲害的料理高手啦~



這本書的詳細介紹如下~參考一下吧

說明:

描述:【2016書展】

For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospitality Management, Tourism Management, Leisure Management and Retail Management.

This book addresses the hospitality industry from a services management perspective, offering the reader a series of management concepts — operations, marketing and human resources — all of which are capable of being effectively incorporated into all hospitality operations. The book’s focus is on the ever-increasing demand of customers for service quality, as well as the other challenges facing hospitality establishments today — including intense competition, globalization, and technological innovation. This book stresses the point that in all services, including hospitality services, the human element (both employees and customers) is absolutely crucial — in selling services, hospitality enterprises are ‘selling’ personal relationships. Hospitality providers of all types will benefit from adopting the management philosophies and practices in this book — ones that have proven so effective in other service sectors.

【博客來部落客推薦】Feature

.Unique perspective — Currently the only book that addresses hospitality management specifically from a services management/marketing perspective.
~Offers the reader a series of management concepts — operations, marketing and human resources — all of which are capable of being effectively incorporated into all hospitality operations.

.Study Objectives — In all chapters.
~Outlines for? the student and the professor, the strategic focus of the chapter. These also explicitly state the learning outcome of each chapter.

.Vignettes or small cases — Used in each chapter to illustrate the more general managerial material presented in each chapter.
~Assist the professor to illustrate the applicability of the theory in practice, and the students to understand a concept through case example.

.Review questions -- For each chapter. The selected questions at the end of each chapter also identify some of the important sections within the chapter.
~Provide a rough guide for both the professor and the student by highlighting issues for consideration and possible? assessment.

.Suggested further reading for the chapter.
~Provides the students and the professor with numerous publications that discuss similar topic areas; hence, the opportunity to gain greater understanding.

.Reference Section — All relevant reference and sources for each chapter are quoted and acknowledged appropriately in the reference section at the end of the book.
~Gives students a great source of information.

.Web support on all figures and diagrams in the book.
~Provides all professors with PowerPoint slides of the diagrams illustrated in the text. This constitutes a valuable teaching tool for professors, and serves as a visual aid to student understanding.

須知:

  • 出版社:桂魯

    新功能介紹

  • 出版日期:2006/01/01
  • 語言:英文




目前有在博客來也在做其他的特價喔









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蛋糕名師的私藏秘方:飯店點心房最受歡迎的50道甜點





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標籤註解:

Services Management 書評報告

Services Management 書籍大綱

Services Management 閱讀讀書心得

Services Management 評比推薦報告心得

Services Management 內容大鋼目錄大鋼

Services Management 二手書價格

Services Management 作者推薦序

Services Management 閱讀的CP值高嗎

Services Management 問卦爆掛

底下這些本月博客來熱門推薦喔!



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